Facebook no longer lets you pipe group posts into Zapier the official way. Groups Watcher fills the gap: we watch your groups and send every new post (or only keyword matched ones) to your Zapier webhook. Your Zaps run again. No API, no servers, just add your webhook URL.
If you used to connect Facebook groups to Zapier or another automation platform, you may have noticed that the old methods no longer work. Facebook changed the rules. Here is what happened and why a different approach is needed.
Facebook no longer offers a path from group posts to your automation stack. The comparison below shows what is gone and what replaces it.
Groups Watcher is built for sending Facebook group posts to Zapier. You tell us which groups to watch and optional keywords; we send every new post (or every matching post) to the webhook URL you provide. You plug that URL into Zapier and your automation runs again.
Three steps. You choose groups and your webhook URL; Groups Watcher does the rest. No Facebook API, no servers on your side.
Tell Groups Watcher which Facebook groups to watch. You can send every new post to your webhook, or only posts that contain specific keywords (e.g. "looking for," "recommend," your brand name). Keyword filters keep your Zaps from firing on every post.
In Zapier, create a new Zap. Set the trigger to "Webhooks by Zapier" and choose "Catch Hook." Copy the URL Zapier gives you. You will paste it into Groups Watcher so we know where to send each new post.
In Groups Watcher, add that webhook URL as the destination for your group post alerts. When we detect a new post (and it matches your keywords if you set any), we send a POST to your URL with the post data. Zapier receives it and runs your Zap. Add whatever steps you need: Slack, Sheets, CRM, and more.
Groups Watcher sends every new post (or keyword matched post) to one or more webhook URLs. You choose where that URL comes from: Zapier, Make, n8n, or your own endpoint.
Create a Zap with "Webhooks by Zapier" and "Catch Hook" as the trigger. Copy the webhook URL and paste it into Groups Watcher as your alert destination. Every new post we detect triggers your Zap. From there, send to Slack, Google Sheets, your CRM, or any app Zapier supports. Groups Watcher keeps the pipeline fed.
Same idea: get a webhook URL from Make (Webhooks module, Custom webhook) or n8n (Webhook node) and add it in Groups Watcher. We send the same JSON payload so you get post text, author, link, and timestamp. Build your scenario or workflow around it; Groups Watcher handles the monitoring and delivery.
Groups Watcher can POST to any HTTPS URL. If you have a server, serverless function, or another tool that accepts webhooks, add that URL in Groups Watcher. You get full control over how you store, route, or process each new group post.
Avoid
"We used to have a group app that sent every new post to Zapier. After 2024 it stopped working and we never found a replacement."
Facebook will not bring back the old integration. Waiting for an official solution leaves you without automation.
Better
"We use Groups Watcher. It sends every new post to our Zapier webhook in seconds. We filter by keywords so only recommendation requests run our lead Zap. Same pipeline as before, just a different source."
Groups Watcher is the monitoring layer: we watch the groups and POST to your webhook so Zapier can run again.
Groups Watcher sends every new post (or every post that matches your keywords) to the webhook URL you provide. Payload includes post text, author, group ID, timestamp, and a direct link to the post. Paste that URL from Zapier’s Catch Hook and your Zap runs on every new post.
Set keyword filters in Groups Watcher so only posts that contain your terms trigger the webhook. Keeps your Zaps from firing on every post and lets you build workflows around high intent phrases like "looking for" or "recommend."
Public or private. Tell Groups Watcher which groups to watch; we handle access and monitoring. No official Facebook API or tokens on your side.
Posts are sent to your webhook within seconds of going live. Your Zap runs while the thread is still fresh so you can respond, log, or route the lead immediately.
You do not run a browser extension or your own scraper. Groups Watcher monitors and delivers; you just add your webhook URL and choose groups and keywords.
Send to a single Zapier URL or use different endpoints for different groups or keywords. Groups Watcher is flexible enough for lead routing, CRM updates, Slack alerts, or multiple Zaps.
With Groups Watcher, posts that match "looking for" or "recommend" hit your Zapier webhook. Your Zap creates a CRM lead or notifies your team so you respond in minutes instead of finding the post hours later.
Groups Watcher monitors groups for mentions of your brand or competitors and sends matching posts to your webhook. Your Zap pipes them into Slack, a spreadsheet, or sentiment tools.
Plumbers, electricians, photographers. Groups Watcher sends new recommendation requests from neighborhood groups to your Zapier URL. Your Zap notifies the team or creates a lead in your system.
Groups Watcher watches fan or event groups and sends ticket requests or sales posts to your webhook. Your Zap notifies sales or updates inventory so you do not miss opportunities.
Use Groups Watcher to send matching posts from industry or niche groups to your webhook. Your Zap stores them in a database, Notion, or alerts your content team.
Route posts that mention your product or ask for help into your support workflow. Groups Watcher sends them to your webhook; your Zap creates a ticket or alerts the right channel.
Facebook used to allow third party apps inside groups and had API endpoints for group activity. In 2024 they removed the Group Apps feature and deprecated those endpoints. There is no official API today for monitoring group posts, so nothing native can push group posts into Zapier. Groups Watcher solves this by monitoring groups for you and sending each new post to your webhook URL so Zapier can receive it and run your Zap.
You add your webhook URL (from Zapier's "Webhooks by Zapier" Catch Hook trigger) in Groups Watcher. We watch your chosen Facebook groups and, when a new post appears (or matches your keywords), we send a POST request to that URL with the post data. Zapier receives it and runs your Zap. You then add steps to send to Slack, update a spreadsheet, create a CRM lead, or anything else Zapier supports.
In Zapier, create a Zap and choose "Webhooks by Zapier" as the trigger. Select "Catch Hook" and copy the webhook URL Zapier gives you. Add that URL in Groups Watcher as the destination for your group post alerts. When a new post (or a matching post) is detected, Groups Watcher sends the payload to that URL and your Zap runs. You can map post text, author, link, and other fields in your Zap steps.
Yes. Groups Watcher supports keyword filters. Only posts that contain your chosen terms trigger the webhook. That way your Zap does not run on every single post; it runs only when the content is relevant (e.g. recommendation requests, your brand name, or intent phrases).
Yes, for groups we can access. Groups Watcher uses accounts that are members of the groups you specify. There is no way to monitor private groups without membership; with membership, we detect new posts and send them to your webhook like any other group.
Groups Watcher sends a clean JSON payload with post text, author information, group ID, timestamp, and a direct link to the post. You can parse it in Zapier, Make, n8n, or your own endpoint and map fields to your Zap steps or workflow.
Yes. Groups Watcher sends to any HTTP webhook URL. Get a URL from Make.com (Webhooks module) or n8n (Webhook node) and add it in Groups Watcher. New posts are sent there and trigger your scenario or workflow the same way they trigger a Zap.
Posts are typically sent to your webhook within seconds of being detected. That is fast enough to run your Zap while the post is still new so you can respond or route the lead in near real time.
No. Groups Watcher offers done for you monitoring: we watch the groups and send to your webhook. You do not run an extension or server. You configure which groups and keywords, add your webhook URL in Groups Watcher, and we handle the rest.
Use keyword filters in Groups Watcher. Only posts that match your terms will trigger the webhook, so only those posts run your Zap. You can also use Zapier filters or multiple Zaps if you need different logic for different types of posts.
Facebook removed the old way. Groups Watcher is the replacement: we monitor your groups and send every new post (or keyword matched post) to your Zapier webhook. Add your URL, choose your groups, and your Zaps run again. No API, no servers. Get started and plug in your webhook.